There are many reasons excuses that are keeping you from starting your own business.
I’ve heard it all, but there are 5 standouts that I want to tackle with you here in a 5-post series. They are excuses that have held me back in the past. I don’t want them to control you any more.
In this series, I will break down each excuse, drag it through the mud, and blast it to oblivion. Hopefully, these excuses will be defeated and you can be well on your way to becoming a successful Entrepreneur.
Stay tuned for reasons #2-#5 in future posts.
Reason #1-Your idea isn’t good enough.
“I have not failed. I’ve just found 10,000 ways that won’t work.”- Thomas Edison
How many times have you heard one of your friends or family members talk about some great idea that could make them lots of money? I bet, more often than not, a reason the idea never makes it passed the coffee table is that the idea-generator doesn’t truly believe that the idea is good enough.
I can’t tell you how sad this makes me.
How can anyone ever get behind your idea if YOU don’t believe your idea is good enough?
Once you believe in your idea, you’re on the right path to becoming a successful Entrepreneur. If you can believe in it, you can probably sell it. If you can sell it, well the gain is half the reward isn’t it?
Let me clarify.
Your idea is good enough only when you believe it to be true. I don’t know about you, but, for most things, I need the facts to stare me in the face in order for me to claim something is true. As inconvenient as it is, the facts won’t jump out in front of you voluntarily. Trust me.
In order to determine whether your idea is good enough, you have to do the work. Research your idea, your competitors and survey your potential prospects. You need to tackle every reason why your idea wouldn’t work and problem-solve until it is just right for you to move forward.
Here’s an example:
Check out my amazing Toothbrush Vacuum idea. It’s a toothbrush you can carry in your pocket that doubles as a miniature battery-operated vacuum cleaner. While brushing your teeth you could use it to suck up all the unpleasant lint on your clothing when you’re on the go. It’s the toothbrush of champions!
I don’t really believe this idea to be good enough for several reasons I won’t get into but a simple one is that having lint near my toothbrush isn’t such a pleasant thought.
Common sense will never let you down.
Now I can table that idea, dust off my resume and start begging someone to hire me or I can keep at it until I have something real. Perhaps I could sell novelty items like custom-made toothbrushes or uniquely shaped vacuums instead. I like the non-traditional and that means that there are others out there that could appreciate it too!
From the ashes of a not-so-great idea, I’ve created an idea that I believe is good enough.
Don’t sell your idea short. You’re all it has. It needs you.
If you are toying with the thought of becoming an Entrepreneur, let me be the first to tell you that you can do it. Even if your idea isn’t perfect now, it can get better with some thought and maybe a little bit of help. The Internet houses countless resources and many of them are free or very inexpensive.
Research can be daunting. Keep at it. I want you to succeed.
Stay tuned for Reason #2 You Don’t Have Enough Money to Succeed